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Contents

Romance Classics 1999 Women's Entertainment 2003 WE TV logo WE tv WE tv logo 2014
1997–2000 2000–2006 2006–2010 2010–2014 2014–present

Romance Classics

1997–2000

Romance Classics 1999

WE tv was originally launched as Romance Classics in 1997.

Women's Entertainment

2000–2006

Women's Entertainment 2003

In 2000, the channel overhauled itself, renaming itself Women's Entertainment and competing directly against Lifetime.

We TV

2006–2010

WE TV logo

In 2006, WE: Woman's Entertainment was rebranded and became simply We TV.

2010–2014

WE tv

In 2010, WE tv rebranded once again.

2014–present

WE tv logo 2014