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NOTE: This page only shows print and stationary logos.

Contents

Warner Bros. 1923 WB1935 Warner Bros. 1937 WB1937 Warner Bros 1950s print
1923–1929 1929–1935 1935–1937 1937–1953 1948–1967
 
Warner Bros. Warner Bros. Seven Arts Warner Bros. 1970 Warner W Warner Bros. Pictures
1953–present 1967–1970 1970–1972 1972–1990 1993–present


Warner Bros. Pictures (first era)

1923–1929

Warner Bros. Classics
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Warner Bros. 1923
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This is the very first Warner Bros. shield logo, nicknamed the "Brain Shield". The top half of the shield included a photo of the exterior of the their original studio building, with the "WB" initials occupying the bottom half, separated by a small dash. The title card with this version of the logo originally included the text "A Warner Brothers Classic of the Screen", which was later replaced with "A Warner Brothers Production" in 1926.

1929–1935

WB1935
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Warner Bros. 1928
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This was the first logo design in which the "WB" letters filled the whole shield. It is inferred that this version of the shield emphasized how Warner Bros. ignored Jack L. Warner's dislike of sound films. There are two different types of the lettering "WARNER BROS. PICTURES, Inc.". This logo was also used on Looney Tunes and Merrie Melodies cartoons.

1935–1937

Warner Bros. 1937
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This version of the WB Shield, nicknamed the "Zooming Shield", was short-lived. When the film started, the shield faded in from a distance against a backdrop of clouds, and zoomed swiftly toward the camera until it filled the screen. Afterwards, the text "Warner Bros. Pictures, Inc." and "Presents" were superimposed beneath the shield. This logo was retained on Looney Tunes and Merrie Melodies cartoons long after its inception (see Warner Bros. Classic Animation).

1937–1953

WB1937
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In 1937, a ring was added onto the shield reading the company's full name ("WARNER BROS. PICTURES INC.") for the first time, a design that would resonate within many of its subsequent logo designs.

1948–1967

Warner Bros 1950s print
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1953–present

Warner Bros.

After its introduction at the end of the 1953 film Hondo, this logo was slightly modified to be used as a print logo for film trailers and other stationary media. After it was discontinued in 1972, it was later reintroduced on the poster for the 1985 film Mad Max Beyond Thunderdome.

Warner Bros.-Seven Arts

1967–1970

Warner Bros. Seven Arts

In 1967, for the first time in WB history, the text "WB" was nowhere to be found on the logo; instead, the symbol "W7", symbolizing its merger with Seven Arts, appeared.

Warner Bros.

1970–1972

Warner Bros. 1970
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This logo was once superimposed over one of the backgrounds used for the 1948 logo that would later be used for the 1984 logo. This was used during the period Warner Bros. when was owned by Kinney National Company; that firm's name would sometimes appear inside the rectangular block in place of "Warner Bros." in this logo.

1972–1990

Warner W

Famed logo designer Saul Bass, also responsible for the Geffen "G" and the United Airlines logos of the 1970s, created this logo, which was very unpopular in its time. However, this is still used as a logo today for other Warner properties (mainly by the now-unrelated Warner Music Group), and the stylized typeface was used for WB's home video division from 1978 to 1996.

Warner Bros. Pictures (second era)

1993–present

Warner Bros. Pictures

This logo was first used on the poster for the 1993 film Airborne.

Note

Despite the name change on its logo to Warner Bros. Pictures in 1984, the company was still referred to as Warner Bros. until 2001, when its legal name in advertising materials was changed back to Warner Bros. Pictures; however, it is still officially referred to as Warner Bros. outside of this.

Other

See also

External links