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WTKR

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WTAR-TV

1950–1952

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1952–1957

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1957–1962

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1962–196?

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196?–196?

Wtar0368

196?–197?

Wtar0375
Screen Shot 2016-04-05 at 3.00.12 PM

197?–1981

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WTKR

1981–1986

WTKR 1985

1986–1992

WTKR 1986

In 1986, WTKR changed redesigned it logo to have the number "3" behind 3 stripes colored white, red, and blue, which coincide with it's new campaign "Discover the Land of the 3". The logo was modified in 1990, but removed the campaign altogether.

1992–1994

WTKR 1992

On February 6, 1992, WTKR dropped the "News 3" branding used since 1974 in favor of "Eyewitness News". At the same time, WTKR began using this logo in place of the version used since late 1986.

1994–1995

WTKR 1994

In 1994, WTKR took on a more simple logo. The newscast were renamed to "TV3 News" and incorporated flashy graphic. The new design was a total failure, and WTKR lost ratings as of result.

1995–2002

As of result of the failure of WTKR's 1994 rebranding, WTKR had to rebrand itself as "Newschannel 3", a name that remained on WTKR for 21 years.

2002–2016

The 2002 logo is currently being phased out, with the logo still appearing in commerical breaks on WTKR's live stream.

2016–present

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