WSAU-TV
1954–196?
For decades, WSAU/WSAW's mascot was Sir Seven, a "knight in shining armor" designed by Sid Kyler, the station's graphic designer; Kyler drew inspiration from the castle-like design of the Plumer Mansion, the station's original home.
- "The History of NewsChannel 7," (from WSAW.com)
196?–196?
196?–197?
197?–1981
WSAW-TV
1981–198?
198?–1996
1996–1999
1999–2006
2006–2012
WSAW launched local high-definition programming in 2011, and with it reintroduced Sir Seven.
2012–present
WSAW-TV unveiled its new logo on October 24, 2012.
Template:TV stations in Wausau
