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WSAW-TV

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WSAU-TV

1954–196?

0013

For decades, WSAU/WSAW's mascot was Sir Seven, a "knight in shining armor" designed by Sid Kyler, the station's graphic designer; Kyler drew inspiration from the castle-like design of the Plumer Mansion, the station's original home.

196?–196?

0014

196?–197?

0008
Screen Shot 2016-10-20 at 11.22.16 PM

197?–1981

Wsau0778
S-l1600-10-0

WSAW-TV

1981–198?

0021

198?–1996

WSAW 1980s

1996–1999

WSAW 1996

1999–2006

WSAW 2000s

2006–2012

Wsaw-2006

2012–present

WSAW 2012

WSAW-TV unveiled its new logo on October 24, 2012.


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