WKBD-TV was signed on in 1965 by the
Kaiser Broadcasting Company as an independent television station. This logo was shared with Kaiser's other independent stations.
WKBD-TV station ID from 1978
Field Communications acquired the Kaiser stations in 1978, and WKBD began using Field standardized station branding.
WKBD-TV station ID from 1983
WKBD was sold to
Cox Communications in 1984 and became a founding affiliate of the Fox Broadcasting Company in 1986.
TV Guide clipping, ca. 1987
WKBD station ID (1989-1991)
Fox 50 logo from Fall 1989
Fox 50 promo backdrop, 1990
In 1993, the
Paramount Stations Group purchased WKBD. In 1994, Viacom became owner of WKBD after it acquired Paramount Stations Group's parent, Paramount Pictures.
Later in 1994, on December 11, WKBD lost its Fox affiliation as
WJBK and its owner, New World Communications, signed a deal with the network. The Fox logo was removed from the station's logo as a result.
In 1995, Viacom launched
UPN, with WKBD serving as one of the backbones of the new network. Soon afterward, it began branding itself as UPN 50.
UPN 50 10:00 News Promo from 1995
UPN 50 Sunday Schedule 1995
UPN 50 10:00 News From 1995
In 2002, UPN unveiled a new logo and WKBD changed its name to
10:00 news open from May 15, 2003. The newscast was produced by
, hence the
In 2006, UPN and
The WB merged to form The CW. WKBD would become the Detroit area's CW affiliate.
TV stations in Metro Detroit and Southwestern Ontario, including Windsor and Sarnia