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1962–1964 1964–1969 1969–1976 1976–1979 1979–1982 1982–1986 1986–1993
1962–1964 1964–1969 1969–1976 1976–1979 1979–1982 1982–1986 1986–1993
1993–2001 2001–2005 2005–2010 2010–2014 2014–2019 2019–present
1993–2001 2001–2005 2005–2010 2010–2014 2014–2019 2019–present

WOKR[]

1962–1964[]

Screen Shot 2015-11-26 at 6.49.43 PM

Originally signed on the air on September 15, 1962 at 4pm as WOKR (for "We're OK Rochester"), a primary ABC affiliate on VHF channel 13, and was owned by Channel 13 of Rochester, Inc., was composed of the Flower City Television Corporation, the Rochester Educational Television Association, the Genesee Valley Television Company, Star TV, Inc., Community Broadcasting, Inc., Heritage Radio and Television Broadcasting Company, Main Broadcasting Company, Federal Broadcasting Systems, Citizens Television Corporation, Rochester Broadcasting, Inc., and Rochester Telecasters, Inc., all of whom were equal shareholders until March 1970, when Flower City bought out its partners.

1964–1969[]

WOKR 1964 logo
WOKR - 1966

1969–1976[]

S-l1600-15

1976–1979[]

WOKR (1977)

Flower City sold the station to Post Corporation, a media conglomerate based in the Fox Cities region of Wisconsin in 1977.

1979-1982[]

Wokr13 1979

1982–1993[]

1982–1986[]

WOKR (1982)

George N. Gillett Jr. purchased the Post Corporation stations in 1984 transferring it into Gillett Holdings, Inc.

1986–1993[]

WOKR 1989

The 1982 logo became italicized.

1993–2001[]

WOKR 90s horizontal 2
Designer:  Television by Design
Typography:  Helvetica Neue
Launched:  1993

Hughes Broadcasting Partners (Paul Hughes and Veronis, Suhler & Associates) purchased the station in 1991. Hughes then sold WOKR to Portland, Maine–based Guy Gannett Communications in 1995, who later sold channel 13 to the Hunt Valley, Maryland–based Sinclair Broadcast Group (owner of Fox affiliate WUHF, channel 31) in 1998. Since they already owned WUHF, they spun channel 13 off to The Ackerley Group in April 1999.

2001–2005[]

WOKR (2001)
Designer:  Television by Design
Typography:  FF Meta
Launched:  2001

WHAM-TV[]

2005–2010[]

WHAM (2006)
Designer:  Giant Octopus
Typography:  FF Meta
Helvetica Neue (graphics)
Launched:  January 10, 2005

On January 10, 2005, at 1:42 in the morning, channel 13 signed off-the-air for the last time as WOKR and returned to the air at 4:59 that same day as WHAM-TV. The WOKR call letters then moved to sister station WUCL (now WAWR) in Remsen, New York (now Air 1 affiliate WAWR; in 2015, when the Remsen station dropped the calls, a radio station in Rochester picked up the WOKR calls and returned them to the market, swapping them with Canandaigua sister station WRSB in 2017). This was part of a strategy that Clear Channel would use the older callsign for an existing TV station they co-owned with the radio stations, the others were in San Antonio and Syracuse.

2010–present[]

KTRK Circle 13 logo

The station's updated logo features the "circle 13" design (derivative of the circle 7 logo) similar to fellow ABC affiliates WTVG in Toledo, Ohio and owned-and-operated station KTRK-TV in Houston, Texas.

2010–2014[]

WHAM-TV logo
Designer:  Hothaus Creative
Typography:  Helvetica Neue
Launched:  September 13, 2010

On September 13, 2010, WHAM-TV became the first station in Rochester to broadcast newscasts in high definition.

2014–2019[]

WHAM-TV (2014)
Designer:  The Brand Gallery (design)
Sitrus (animation)
Typography:  DIN 1451
Launched:  2014

2019–present[]

WHAM 2019 vector

External links[]


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