In the same year this logo debuted, WTLV and WJKS swapped affiliation, with WTLV taking the highest-rated ABC and WJKS taking the low-rated NBC.
This logo debuted after then-new owners Media General bought the station.
In 1988, WTLV and WJKS reversed the affiliation swap, as NBC became the highest-rated network at the time.
WJKS promo featuring localized graphics modeled after ABC's "Something's Happening" campaign from 1988
WJKS promo using graphics from ABC's "America's Watching" campaign (1991)
WJKS station ID from ABC's "Watched by More People" campaign from 1993-1994
WJKS promo using graphics from ABC's "Watched By More People Than Any Other Network" campaign (1993)
In 1997, Allbritton Communications Company and ABC made an affiliation deal, which also involved the affiliation of WBSG-TV (now Ion Television O&O WPXC-TV). As of result, WJXX was created to allow Jacksonville viewers to watch ABC, and WJKS affiliated with The WB
TV stations along the First Coast and Colonial Coast, including Jacksonville, Florida