FANDOM


Contents

USA Network logo original USA Network 1996 USA 3 en 1 (2000) USA Network logo 1999 USNLA
1994–1997 1997–1999 1999–2001 2001–2003 2003–2004
 
Universal Channel 2004 Universal Channel logo Universal Channel 2010 Universal Channel 2013
2004–2007 2007–2011 2011–2013 2013–present


USA Network

1994–1997

USA Network logo original

Universal Channel was originally released as USA Network in Latin America.

1997–1999

USA Network 1996

1999–2001

USA 3 en 1 (2000)

This logo was used during the "3-in-1" era of the channel, which had three separately-branded programming strands: Calle 13 (Rua 13 in Brazil), Studio Universal and Sci Fi.

2001–2003

USA Network logo 1999

2003–2004

USNLA

Calle 13

1999–2001

Calle 13 - Lunes a Viernes en USA (2000)

Universal Channel

2004–2007

Universal Channel 2004

Universal Channel was launched in the autumn of 2004, replacing USA Network in Latin America.[1][2] The identity was created by Aerodrome Pictures.

2007–2010

Universal Channel logo

Universal Channel got an updated look on September 15, 2007.[3] This time the look was created by Nailgun.[4]

During 2007 and 2008, Universal Channel was expanding into Europe and Asia, using the same logo and graphics as the Latin American version.

2011–2013

Universal Channel 2010

As part of a relaunch of NBCUniversal's international channels, Universal Channel is given a new look in 2010. The new look was developed by Heavenly and We Are Seventeen. Heavenly also created the new logo.

The idents themselves use bright colours and feature lots of shiny spheres that interact with people.

Universal channel green logo

The new Universal Channel was rolled out region by region during 2010. The rollout included both existing versions of Universal Channel and several version of Hallmark Channel.

  • Universal Channel was launched into Africa on March 24, 2010, when the African version of Hallmark Channel was rebranded.
  • The Japanese Sci Fi Channel became Universal Channel on April 1, 2010.[15][16]
  • The new look is introduced in Russia, the Baltics and CIS states on May 5, 2010 and in Poland and Romania on May 12.[17]
  • The Asian Universal Channel rebranded on June 24, 2010.[18][19]
  • On July 1, Hallmark Channel Australia became Universal Channel.[20]
  • On September 3, 2010, the Hallmark Channel in Hungar, the Czech Republic and Slovakia became Universal Channel.[21][22][23]
  • The UK version of Hallmark Channel became Universal Channel on October 18, 2010.[24][25] The presentation originally was different to other countries,[26] but introduced idents similar to the Latin American version of the channel. This change ocurred in March 2012.
  • On May 2, 2011, the Latin American version of Universal Channel was rebranded, with its own graphics package, designed by Roger, but based on elements designed by Heavenly and We Are Seventeen.

The Turkish and Greek versions were still not rebranded as of September 2010.

2013–present

Universal Channel 2013

Universal Channel started the rollout of its current logo on 3 May 2013. Alongside the new logo, a new slogan, "100% Characters", and a new purple and turqouise colour scheme was introduced.

This logo was launched in Latin America on July 1, 2013, simultaneously with a high-definition version of the channel in Brazil, where the channel started being verbally referenced to as "Canal Universal" (literally, "Universal Channel" in Portuguese).