One of various print logos used on newspaper advertisements during this period.
Alternate logo, used for the external monument sign from 1962-1965.
Alternate logo, used for the external monument sign from c. 1966-1972.
Alternate logo, a simplified rendering of the external sign.
Monument logo used at a location in Rancho Palos Verdes, CA (1963)
1971-1985[]
Alternate version used between 1971 and 1979
Alternate version
Simplified version
Alternate logo, used for the external monument sign from c. 1972-1982. The likeness of the sleeping person was removed, but the shape they've occupied remains. One still remains in Savannah, GA as of 2024.
Alternate logo, used for the external monument sign from c. 1982-1985. The text font is changed to match the one used for the main logo.
Alternate logo used in promotional materials, a simplified rendering of the external sign.
Small monument sign formerly seen at a location in Tempe, AZ, featuring a thinner logo text seen in some promotional materials. (1979)
SVG NEEDED
1984-1994[]
Stacked version
Stacked version with bottom outline
Print version of stacked version
Vertical version
Vertical version with bottom outline
Print version of vertical version
Version with bottom outline
Print version
Sign from this period
Sign used at Mission-style locations
1992–1994 (alternate)[]
Horizontal version
Stacked version with brushstrokes
Vertical version with brushstrokes
Print horizontal version
Print vertical version
1993[]
Used for the film Demolition Man, and its tie-in marketing
1994–2016[]
Print version
Alternative print version
Inverted print version
Alternative inverted print version
Horizontal stacked version, as was used on most signage
Sandwiched horizontal version
Horizontal version
Symbol
Print symbol
Alternative print symbol
Inverted print symbol
Alternative inverted print symbol
Orange version (2008)
Version used for late-night advertising
Logo with slogan "Think Outside the Bun" (2001–2012)
Logo with slogan "Live Más" (2012–2016)
Stacked logo with "Live Más" slogan (2012–2016)
Alternative version (1996)
Logo without Bell Wordmark
Used on April Fools 1996, when they supposedly bought the Liberty Bell.
Flag logo seen at combination Taco Bell/Pizza Hut locations in the mid 1990s.
Flag logo seen at combination Taco Bell/Pizza Hut locations beginning in the late 1990s.
Sign used at Mission-style locations
2015-2016[]
Main version
SVG NEEDED
Wordmark
SVG NEEDED
Horizontal stacked version
SVG NEEDED
Designer:
Unknown
Typography:
Unknown
Launched:
Mid-2015
This is a prototype of the following logo, still used at a location in Denver CO (as of May 2022) and Greenwood IN (as of September 2022), used at a loc in Arlington TX temporarily in August 2015, and was seen in concept art of locations opening in that timeframe.[1][2][3]
2016–present[]
Print version
Inverted print version
Horizontal stacked version
Horizontal stacked print version
Horizontal inverted stacked print version
Sandwiched horizontal version
Sandwiched print horizontal version
Sandwiched inverted print horizontal version
Horizontal version
Horizontal print version
Horizontal inverted print version
Alternative version
Alternative web domain version print
Alternative inverted print version
Symbol
Transparent symbol
Orange symbol
Transparent orange symbol
Print symbol
Inverted print symbol
Used for the $1 Stacker/Triple Melt Burrito campaign as "Belluminati"
Logo with slogan "Live Más"
Stacked logo with slogan "Live Más"
logo with slogan "Live Más". (2022)
Social media profile picture variant (2020–present)