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2009–2016 2016–2018 2018–2023 2023–present
2009–2016 2016–2018 2018–2023 2023–present

2009–2016[]

TV4 Play

TV4's online on-demand service TV4 Play was launched in 2009. Its logo was created by Ohlsonsmith.

2016–2018[]

Tv4 play 2009 flat

TV4 Play underwent a rebranding in 2016, done by several Swedish agencies, such as Dallas Sthlm and Bold. The secondary logo, used on-air, is set in Quattro Sans, TV4’s new corporate typeface since 2016.

2018–2023[]

TV4 logo 2016

2023–present[]

TV4 Play 2023

TV4 Play was rebranded on August 10, 2023.

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