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2010–2019, 2010–present (tourism)[]

Visit Sweden (2010)

????–2013[]

Sweden Sverige old
Logopedia InfoWhite SVG NEEDED

2013–present[]

Sweden Sverige logo

The logo is used as a blanket icon for Swedish tourism, embassies and the national institute. It is accompanied by a custom typeface called Sweden Sans and features the name of the country in the target market's language.

Variant with only the Swedish name.


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