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Starbucks

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1971–1987

Starbucks 15th century

1971–1976

1st Starbucks
Starbucks 1971 Logo Logos Logo

1976–1987

Starbucks-old-logo

The logo was redrawn later on to address controversy about the design of the siren.

1987–2011

1987–1992

Starbucks87

1992–2011

Starbucks Coffee Logo

This logo was almost exactly the same as the 1987 logo, except for the siren, which was zoomed in. This logo was replaced with the "ringless" logo, celebrating Starbucks' 40th anniversary, however almost all of the Starbucks locations still continue to use this logo. The green was also made darker. As of 2011, this is now being used as a secondary logo. This logo is still used at some locations.

2011–present

Starbucks Corporation Logo 2011
Starbucks coffee cup 2011

A publicity photo shows the new logo on a coffee cup.

On January 5, 2011, Starbucks presented a new logo which omitted the ring with the words "Starbucks Coffee". The siren in a circle is now the entire logo and is colored green.

The logo was reported to be introduced in March to celebrate the company's 40th anniversary.

The design work was done internally at Starbucks on March 9, 2011, with outside help from Lippincott.

This logo won 1st in the 2011 Brand New Awards.


Starbucks

Alternate logo with wordmark.

Co.DesignCNN MoneyBrandchannel

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