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Sky Cinema (UK and Ireland)

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This article is about Sky Cinema from UK and Ireland. For the other pages, see Sky Cinema.

Sky Movies (first era)

February-March 1989

Sky movies logo february 1989

March 1989-1993

1989 02

1993–1995

Moviesjifg

1995–1997

1995 01

1997–1998

Skymovies screen1 id1997

Sky Moviemax/Premier/Cinema

1998–2002

On September 10, 1998, the channels were rebranded, and the Sky Movies name fell out of usage. Sky Movies Screen 1 renamed as Sky Moviemax, Sky Movies Screen 2 becomes Sky Premier and Sky Movies Gold rebranded as Sky Cinema.

Sky Movies (second era)

2002–2003

Sky Movies 2002

On July 1, 2002, the Sky Movies name was revived. Sky Premier became Sky Movies Premier, Sky Moviemax became Sky Movies Max and Sky Cinema became Sky Movies Cinema.

2003–2007

Sky Movies 2003

On November 1, 2003, the Sky Movies channels were overhauled. The rebrand saw all Sky Movies Premier and Sky Movies Max channels being rebranded as simply Sky Movies.[1]

The overhaul included a new look with a new logo which was done in-house by Sky Creative Services. The music was done by Shriek Music.[2]

While the November 1, 2003, overhaul happened, only one channel dropped the Sky Movies brand for the second straight time since 1998, and Sky Movies Cinema changed back to Sky Cinema.

2007–2009

Sky Movies 2007
Sky Movies HD 2008

HD Simulcast launched in 2008

Sky Movies was overhauled in March 2007, when the different channels became dedicated to different genres. The new look was created by Dunning Eley Jones and produced by The Mill.

2010–2015

Sky Movies 2010

On New Year's Day 2010, Sky introduced its new corporate logo, and Sky Movies also got new logos.

A reshuffle of the channels on March 26, 2010, brought a few name changes and new idents.

In 2010, the idents were modified featuring the full colored Sky Movies logo.

On February 1, 2011, several Sky channels were relaunched, as were the Sky Movies channels. The logo was kept, but the idents used were all new. The new ident pans through shifting generic "cinematic" landscapes.

2015–2016

Sky Movies 2015

Sky Cinema

2016-present

SkyCinema3D
It was announced that Sky Movies would become Sky Cinema on 8 July 2016. Movies will be broadcast closer to cinema release, larger library of on-demand films, more pop up channels as well as better HD picture and sound quality, with Ultra HD films via Sky Q to follow in late 2016.

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