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1996-1997 1997-2003 2003-2007 2006-2007 2007-present
1996-1997 1997-2003 2003-2007 2006-2007 2007-present

Sky Net[]

1996-2003[]

1996-1997[]

SkyNet 1996

In 1996, Organizações Globo, in association with British Sky Broadcasting, alongside News Corporation, and Liberty Media International, launched Sky Net to compete with the newly launched satellite television service DirecTV Brasil.

Sky Brasil (first era)[]

1997-2003[]

Sky logo 1997

In 1997, it was rebranded to Sky Brasil

2003-2007[]

SKY LA 2003 logo

Sky+DirecTV[]

2006-2007[]

SKY+DIRECTV logo

Sky Brasil, then being a leader in the satellite pay TV market, merged with its largest competitor, DirecTV Brasil, the market deputy leader. After the merger, the company was renamed to Sky+DirecTV.

Sky Brasil (second era)[]

2007-present[]

Sky logo 2007

Sky dropped the DirecTV logo in 2007 and came to be called only as "Sky Brasil". News Corporation sold its participation in the company to DirecTV in the same year.

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