Showtime
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1976–1980
1979–1985
This logo was commonly used in on-air promos and IDs alongside a circle that contained a television screen, similar to the logo used by Rede Globo. [1]
1981–1990
The circle with a TV screen featured in this logo was carried over from the logo used prior to this. The italic Franklin Gothic-type "Showtime" text features the "W" and "T" connected to one another. This logo was used in tandem with the previous one until it became the sole logo in 1985.
1990–1997
The circle with a TV screen used in the first two Showtime logos from 1980-1990, was dropped in this revision of the prior logo, leaving only the italic Showtime text in Franklin Gothic font.
1997–present
In 1997, the Showtime channels recieved a new logo and on-air looks, featuring the text "SHO" in negative space on a red circle.