Rede Globo

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Globo logo 1965

Globo logo 1966


Globo '86


Globo logo 1999

Globo2000 2



Logotipo da Rede Globo 240


Globo logo 1965

Globo's first logo is a star based in its channel number on Rio de Janeiro (4), which is the first Globo station. This logo was created by Aloísio Magalhães.


Globo logo 1966

In 1966, the logo is altered, which is created by Borjalo.



TV Globo became a television network (Rede Globo), and to celebrate, had released a different version of the logo in 1972. The circles to the right of the logo symbolize the seven affiliates that the broadcaster had at the time.




In 1975, the Globo network hires Austrian designer Hans Donner to fulfill the mission of renewing the brand, by the advent of a network formation and popularization in Brazil. He then creates the model of the emblem that has been used until today. The logo consists of a circle representing the Earth, a square-shaped cutout representing a television screen, and a second circle within the "screen." This logo is released in 1976, and the station idents are made in collaboration with Dolphin Productions, a studio based in New York.



In 1980, the logo was re-designed with dark colors and characteristic metallic traits, which have been used for decades and have marked the station identity until 2014. The debut of this logo marked the first computer-animated idents, created by Pacific Data Images. Between 1980 and 1981, this logo shared the screen with its predecessor.



In 1983, with the advancement of computer graphics technology, the logo was improved, with diminished reflexes and the predominance of opaque gradients.



Globo '86

In 1986, with the rise of color television, the station logo was updated, with the screen filled by a rainbow-colored gradient, which is used even today in the succeeding logos. This logo was unveiled in 1985. It debuted on air in April 26, 1986. This logo was still used on Rede Globo's sign on, television program, and sign-off slides until September 1993. It was also still used on the Plantao da Globo logo until 1994 in all areas and on the Globo Comunidade logo until 1999 in some areas.


Globo logo 1989


180px-210px-Globo '91



Globo 1993

On April 26, 1992, the logo is revised, with the three-dimensional spheres being ray-traced, an innovation at that time. Reflections and glows are also added to the logo. The rainbow color inside the logo is now formed by diamonds. (Which is that way up until 2008.) This logo was still used on Rede Globo's sign-on, television program, sign-off slides and the Globo Comunidade logo until December 2004.



On April 26, 1992, the logo is revised, with the three-dimensional spheres being ray-traced, an innovation at that time. Reflections and glows are also added to the logo. The rainbow color inside the logo is now formed by diamonds. (Which is that way up until 2008.) This logo was still used onRede Globo's sign-on, television program, sign-off slides and the Globo Comunidade logo until December 2004.


Globo logo 1999

In 1995, the previous logo receives minor enhancements, becoming darker and earning bolder lines. The brightness is also emphasized in the new symbol. The logo debuted in January 1, 1996.




Globo 1999 1


Globo 2000


Globo2000 2

In 2000, the Globo logo receives a simplified metallic texture. It was launched on April 1, 2000, along with the "Globo Glass" series of idents, in which the logo was rendered on transparent glass, reflecting the scenery of various locations in Brazil.



In 2005, the previous logo become lighter and has its texture color "inverted" in a way. This logo was unveiled in December 2004. It debuted on air in January 1, 2005.



In 2008, the logo recives its biggest refresh during that time (until 2014), at the launch of digital television in Brazil. The "screen" in the center of the symbol ceases to have 4:3 aspect ratio (analog TV) and shall have the 16:9 aspect ratio (digital TV), and the colors are now made out of scanlines. The spheres' metallic texture have also been more simplified. This is also the last logo to use the metallic texture, albeit with a more simplified feel to it. This logo was unveiled in March 26, 2008. It debuted on air in March 30, 2008.


Rede Globo logo 2014 2

On April 5, 2013, Rede Globo started working on redesign of their iconic logo. This rebrand should have been unveiled on the day of its 48th anniversary, but for some unknown reason, it did not occur. Months later, photos and videos of what would be the new visual identity of the network were leaked on various websites. The current symbol, created by Hans Donner and Rede Globo's in-house art team, now drops the highly stylized metallic look in favor of a simplified gloss/gradient effect, along with a new gentle wave motion effect for the colors of the "screen". On April 3, 2014, during the "vem_aí" television special program, the new logo is finally revealed. The logo evolution video which was shown during the event was much different than the leaked version, in which it uses enhanced visual effects to reveal the logos, the addition of the iconic "Plim-Plim" audio signal at the end of the sequence, and a special narration by journalist William Bonner. The logo was officially launched on April 6, 2014; it will also be featured in its station idents (including the Plim-Plim interval ident) and network graphics in the same year. The new logo approaches the trend of two-dimensional design, often being used by the broadcaster since 2013. Its continuous onscreen movements lead the public broadcaster with a new message: "Globo is moving to follow the life, the world, and the viewer."

To see alternate logos and ID's, please visit Rede Globo/Other.

Rede Globo

Rede Globo owned-and-operated stations
TV Globo Rio de Janeiro | TV Globo São Paulo | TV Globo Minas | TV Globo Brasília | TV Globo Nordeste | TV Globo Nacional

Current Programming
Telenovelas: Vale a Pena Ver de Novo | Malhação
Series and Miniseries: Sexo e as Negas | Dupla Identidade | Tapas & Beijos | Pé na Cova | A Teia | O Caçador | Doce de Mãe | Segunda Dama
Entertainment: Mais Você | Encontro com Fátima Bernardes | Video Show | Estrelas | Caldeirão do Huck | Altas Horas | Esquenta! | Domingão do Faustão | Globeleza | Amor & Sexo | Você Decide
Talk-shows: Programa do Jô | Na Moral
Humorous: Zorra Total | Tá no Ar: A TV na TV
Kids programming: TV Globinho | Festival de Desenhos | Desenho Especial | Sítio do Picapau Amarelo | Kung Fu Panda (série)
Reality Shows: Big Brother Brasil (w/ Endemol) | Dança dos Famosos (w/ Endemol) | The Voice Brasil (w/ Talpa Media Group) | SuperStar
Movies: Sessão da Tarde | Sessão da Tarde Férias (holidays, December and January/February, and July) | Tela Quente | Festival de Sucessos | Supercine | Temperatura Máxima | Domingo Maior | Sessão de Gala | Corujão | Corujão de Natal (Christmas Eve) | Cinema Especial | Festival Nacional (begin of year) | Cine Fã-Clube | Cinema Nacional
Musical programming: Sai do Chão! | Criança Esperança | Festival Promessas | Show da Virada (end of year) | Sintonize
Religious programming: Santa Missa em Seu Lar | Missa do Galo
Special year-end: Didi, O Peregrino | Didi e o Segredo dos Anjos

National newscasts: Hora Um da Notícia | Bom Dia Brasil | Jornal Hoje | Jornal Nacional | Jornal da Globo | Retrospectiva (end of year) | Plantão da Globo (sporadically)
Local newscasts: Bom Dia Praça | Praça TV | Antena Paulista (São Paulo state only) | Globo Comunidade
News programming: Globo Rural (agribusiness) | Bem Estar (health) | Profissão Repórter | Globo Repórter | Eleições na Globo (elections) | Pequenas Empresas & Grandes Negócios (entrepreneurship) | Fantástico (eMagazine)

Sports programming: Globo Esporte | Esporte Espetacular | Futebol na Globo | Globo na Copa | Fórmula 1 | Corujão do Esporte | Auto Esporte | Rumo à Copa | Central da Copa | The Ultimate Fighter Brasil | Vôlei na Globo | Rumo ao Pódio | UFC Combate | Corrida de São Silvestre

Educational programming: Novo Telecurso (w/ TV Cultura and TV Brasil) | Como Será? | Telecurso Tec

Defunct Programming
Movie programming: Sessão Aventura | Sessão de Sábado | Intercine | Intercine Brasil | Sessão Brasil | Première Nacional | Sessão de Natal | Festival de Verão | Festival de Férias | Festival de Inverno | Festival Primavera | Cineclube | Campeões de Bilheteria | Classe A
Entertainment: Terça Nobre | TV Xuxa | Gente Inocente
Kids programming: Turma da Mônica Musical programming: Globo de Ouro | Som Brasil
Humorous: Os Trapalhões | TV Pirata | Sai de Baixo | Casseta & Planeta | Divertics
National newscasts: | Globo Mar | Globo Cidade | Linha Direta | Linha Direta Justiça | Linha Direta Mistério | Globo Notícia
Local newscasts: Jornal das Sete
Series and Miniseries: A Grande Família | Louco por Elas
Religious programming: Sagrado

Logotipo da Rede Globo 240

Grupo Globo

Free-to-air networks: Rede Globo (Other)
Owned-and-operated stations: TV Globo Rio de Janeiro | TV Globo São Paulo | TV Globo Minas | TV Globo Brasília | TV Globo Nordeste | TV Globo Nacional
Globosat: +Globosat | GloboNews | Viva | SporTV | SporTV2 | SporTV3 | Premiere | Gloob | GNT | Multishow | OFF | Bis | Combate | Rede Telecine3 (Telecine Premium | Telecine Action | Telecine Fun | Telecine Touch | Telecine Pipoca | Telecine Cult | Megapix) | Universal Channel4 | Syfy4 | Studio Universal4 | Canal Brasil | Sexy Hot2 | For Man2 | Playboy TV2 | Sextreme 2 | Venus2
Pay television providers: NET (4,11%)1 | Sky Brasil (7%)2
International channels: TV Globo Internacional | TV Globo Portugal | Globo Premium | Globo

Editora Globo: Época | Época Negócios | Auto Esporte | Casa & Jardim | Crescer | Globo Rural | Marie Claire | Pequenas Empresas & Grandes Negócios
Edições Globo Condé Nast5: GQ | Glamour

Sistema Globo de Rádio
Rádio Globo | Beat 98 | BH FM | CBN | Rádio Canal Brasil | Globo FM | SoundBOX

O Globo | Extra | Expresso

Internet | Gshow | G1 | | Ego | | TechTudo | Globo Mail | |
Mosaico: ClickOn | Gazeus Games | Zoom

Other assets
Som Livre | RGE | Globo Filmes | Globo Marcas

Television: TMC | Shoptime
Newspapers: Diário de S. Paulo

Geo Eventos | Globo Video
1The remaining assets are owned by Embratel.
2The remaining assets are owned by DirecTV.
3Joint-venture with Playboy.
4Joint-venture with 20th Century Fox, Universal Pictures, Metro-Goldwyn-Mayer and Paramount Pictures.
5Joint-venture with NBCUniversal.
6Joint-venture with Condé Nast Publications.

Grupo Globo


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