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PricewaterhouseCoopers

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1998–2010

PricewaterhouseCoopers

2010–

PwC logo 2010

On September 16, 2010, PricewaterhouseCoopers introduced a "brand inititive" were the organization would start using a new logo and marketing itself primarily as PwC. The new branding "went live" on September 20. The new branding was developed with Wolff Olins.

This logo won first at the 2010 Brand New Awards.