1971–1984[]
This logo was first introduced to Dutch people when McDonald's opened its first Dutch branch in Zaandam on 21 August 1971, the first McDonald's branch in Europe.
1984–2003[]
In 1984, the logo was given a red background and the text became white.
2003–2006[]
2006–present[]
As part of the first restaurant redesign for decades, called 'Forever Young', the logo was redesigned.