M.O.R My Only Radio For Life!

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Star Radio

1994-1997; 1994-1999

Star Radio 1995

ABS-CBN using the Star Radio brand in 1994 for regional FM stations, replacing the Radio Romance branding which was used prior to the brand's launching. The Manila station, named DWRR-FM, was given the chance to have its own branding. The Radio Romance brand continued being used until 1996, when the station relaunched as WRR 101.9.



Abs cbn radio

On 1997, some of the regional Star Radio stations were rebranded as ABS-CBN Radio: The Heart of the City. Other stations, however, did remain under the Star Radio brand.



Abs cbn fm

In 1999, ABS-CBN Radio regional stations rebranded as ABS-CBN FM. This logo, however, ended consequently in 2000, in line with the unveiling of ABS-CBN's new logo.


Abs cbn fm 2

The logo was modified following ABS-CBN's new logo unveiling.

M.O.R.: My Only Radio For Life!


Mor logo old

On July 14, 2001, all ABS-CBN FM regional stations were rebranded as M.O.R.: My Only Radio For Life! The original logo had an orange radio with a pink M, a blue R, a circle with ABS-CBN's RGB color, a script-like For Life! wordmark, and ABS-CBN's logo.


Logo mor

The logo was given a makeover in 2007, replacing some of the first logo's elements with an RGB oval with a Hand of Sean M and R, and the For Life tagline colored in yellow. the circle with ABS-CBN's RGB colors, was also retained, the ABS-CBN logo was discarded, and this was also the first logo to incorporate a set of headphones.


Screen Shot 2014-09-27 at 8.54.22 AM

M.O.R. unveiled a new logo in 2013 together with the relaunch of DWRR-FM (formerly Tambayan 101.9 prior to the rebranding) as MOR For Life 101.9 Manila, completely ending the station's chance of using its own branding. The new logo incorporated a completely modified version of the headphones in the logo, a new blue explosion in the background, a new, crazier version of the M and R letters, a slightly jumbled version of the "For Life!" slogan in Ackbar font, a new grey circle holding the distinct symbol of ABS-CBN (which likewise signified the return of the ABS-CBN logo to the MOR logo, this time without the square and text) and the legal name of the regional-turned-national network (also in Ackbar), making it the first logo in the network's history to incorporate its own legal name. Starting in 2014, the ABS-CBN symbol was removed, and replaced with a red circle (representing an album disc or a record button). The byline "AN ABS-CBN STATION", with the 2014 ABS-CBN logotype, is added.

The logo shown above is the corporate logo of the network and is also used in the stations of the network, with the legal name of the network being replaced with the station's frequency and a rotated red rectangle with the name of the region/city where the station broadcasts from.

ABS-CBN Corporation

ABS-CBN News and Current Affairs | ABS-CBN Regional Network Group | ABS-CBN Sports | Star Magic

ABS-CBN Global Ltd. | ABS-CBN International Distribution | ABS-CBN Lingkod Kapamilya Foundation, Inc. | Bantay Bata 163 | Bayan Productions | ABS-CBN Cable Channels

Star Creatives Group
Star Cinema | Star Creatives | Skylight Films | Dreamscape Entertainment Television | Roadrunner Network, Inc. | Star Home Video | Star Music

Television channels
Free-to-air channels
ABS-CBN (Other) | ABS-CBN News Channel | ABS-CBN Sports+Action
Cable channels
ANC | Balls | Cinema One | Cinema One Premium HD | DZMM TeleRadyo | DYAB TeleRadyo Cebu | DXAB TeleRadyo Davao | Hero | Jeepney TV | Lifestyle | Myx | O Shopping1
Digital channels
Cine Mo! | DZMM TeleRadyo | Knowledge Channel | Yey!
International channels
ANC Global | Bro | Cinema One Global | Myx TV | TFC

Radio stations
AM stations
DZMM (Manila) | DYAB (Cebu) | DXAB (Davao) | DYAP (Palawan)
FM stations
DWRR (MOR 101.9 Manila) | M.O.R.: My Only Radio

Telecommunications and digital media
ABS-CBN Interactive | ABS-CBNmobile2| ABS-CBN TVplus | Destiny Cable | SkyCable

Licensed products
ABS-CBN Publishing, Inc. | The ABS-CBN Store

Web TV

ABS-CBN Philharmonic Orchestra

Banahaw Broadcasting Corporation | CgeTV | LVN Pictures | Maxxx | Sky News | Studio 23 | Velvet

1Joint venture with CJ E&M
2Joint venture with Globe Telecom.


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