Its first logo consisted of a gray three-dimensional pyramid and below, on the sides or above the same pyramid, the word "La RED" in Helvetica type Bold, whose "a" is in lower case.
In 1992, it is placed in the letter "E" and red, color that would keep until 2011.
The inverted pyramid is changed in the "E" by an "E" in a typography similar to the red Rage Italic and the text is conserved.
Three red circles, in that order were the letters R, E and D white in Helvetica Light typeface and above the first circle, is the pronoun "La" that is similar to the Argentine channel Telefe.In September, the circles are minimized as spheres and the text becomes Overexposed typeface (used in the "X-Files" series) and sometimes in Arial Bold.
It is a star of colors that form the number four, with the same institutional colors of TV Azteca (green, blue, red and yellow), and below, the text "La Red" in typography Segoe IU Black.
It is a light blue oval that contains the word RED with Gill Sans Extra Bold, and below the oval the word TELEVISION, also in Gill Sans Extra Bold.
The same oval but of yellow color, with blue borders to the sides, and with another typography and of blue color, the word "RED".
La Red (second era)
In March 2009, it was renamed "The Red", and its logo consisted of a red oval containing the pronoun "la" in lowercase and in Lucida Handwriting typeface and below and larger, the word "red" in a similar typeface To the Times New Roman Italic, with the "e" inclined. It should be noted that since January 2010 uses the same red logo, but a little larger, with brightness and 3D effect.
In this new logo, the word "la red" is armed with lower case letters and a color for each letter, with the following color order: l (pink), a (purple), r (mustard), e (light green) and d (light blue) in Harabara typeface, with the "e" inclined and stylized as a face of a person laughing.