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KSAZ-TV

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KOOL-TV

1953–1955

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1955–196?

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196?–196?

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196?–1975

Kool1070

1975–1977

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1977–1982

Kool70s


KTSP-TV

1982–1987

Ktspearly80s

In 1982, KOOL became KTSP. The logo is similar to that of its sister station in Tampa, which coincidentally is known as WTSP.

1987–1989

KTSP (1988)

1989–1992

KTSP 1989

1992–1994

KTSP 1992

KSAZ-TV

1994–1996

Title 01 06

In 1994, KTSP became KSAZ for "The Spirit of AriZona". By the end of that same year, KSAZ ended its long-time CBS affiliation and became an affiliate of the Fox network following a deal between Fox and station owner New World Communications to affiliate most of its stations with the then-fledging network. CBS then went to independent and initial CBS affiliate KPHO-TV as KSAZ took Fox from KNXV-TV.

1996–2006

KSAZ FOX10

In 1996, News Corporation (now 21st Century Fox) agreed to acquire New World, therefore making KSAZ a Fox owned-and-operated station. The station is now operated by Fox Television Stations.

2006–present

KSAZ Fox 10 Phoenix

This logo branding, first seen on WTVT and is currently in use by most of the Fox O&Os, is based on the Fox News logo; with their website names ("myfox(city name).com") based off of the domain for the social network Myspace, which former Fox parent News Corporation briefly owned.


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