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KTHE

1953-1964

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KCET

1964–1970

KCET 1964

1970–1974

KCET early70s

1974–1997

KCET 1974

1997–present

KCET

KCET launched a new on-screen identity and a new slogan "Infinitely More" in 1997. A new font was selected and the letters "C" and "E" are connected together shaped like an infinite sign.

2011–present

KCET Logo

When KCET was unable to reach an agreement to continue being a PBS affiliation on October 8th, 2010, it planned to become independent effective January 1st, 2011 and made changes to the logo. The logo was given a 3D look and the font was slightly altered. The same day that KCET launched a new logo, it launched a new slogan "Rethink TV" as well, similar to AT&T's slogan "Rethink Possible". From December 2011 to November 2012, the slogan was changed to "Where the Story Really Gets Good". The long-used slogan "Infinitely More" has returned on November 2012 and is being used today.

See also

  • For other related logos and images see: KCET/Other