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Jeans & Clothes

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JC started out as "Junior Center", a chain of clothing stores for young people, in the early 1960s.

1978-1990

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Having "Junior" in your name eventually became a burden for a chain that wanted to sell to teenagers, and in 1978 the chain started branding itself as "JC - for active people".

1990-

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In 1990, the meaning if the initials was changed to "Jeans & Clothes". A new logo, consisting of white J, a red C and a period, was designed by Aggerborgs.

-2006

Jeans & Clothes old

This logo was introduced in the late 90s.

2006-

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