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Prior to its launch, the network was originally intended to be Pax Net. When it was launched, the name changed to just simply Pax.
Ion can be traced to the original channel nine years prior to the renaming, Pax, in 1998 by Lowell 'Bud' Paxson, co-founder of the HSN and chairman of Paxson Communications. In 2004, the colors of the logo turned white.
On June 28, 2005, Paxson announced it would rebrand Pax as Independent Television, in order to reflect a new strategy of "providing an independent broadcast platform for producers and syndicators who desire to reach a national audience." After the transition was complete, Pax TV would continue to air programming under its Pax brand on one of its digital channels over the air and in select cable homes. Some media observers jocularly postulated that I was code for "infomercial", due to the amount of paid programing on the schedule.
On January 29, 2007, the network changed its name again, to the current Ion Television. The programming was, for the most part, unchanged at that time. This version of the Ion logo is still used on its sister channel Ion Life.
On October 11, 2016, Ion Television introduced a slightly modified version of their logo. The dot above the "i" is now square instead of circular.
| Television stations (carry Ion Television unless otherwise noted)|
KBPX-LD1 | KFPX-TV | KGPX-TV | KKPX-TV | KOPX-TV | KPPX-TV | KPXB-TV | KPXC-TV | KPXD-TV | KPXE-TV | KPXG-TV | KPXL-TV | KPXM-TV | KPXN | KPXO-TV | KPXR-TV | KSPX-TV | KTPX-TV | KUPX-TV | KWPX-TV | WBPX/WDPX/WPXG | WCPX-TV | WEPX-TV | WFPX-TV | WGPX-TV | WHPX-TV | WINP-TV | WIPX-TV | WLPX-TV | WNPX-TV | WOPX-TV | WPPX-TV | WPXA-TV | WPXC-TV | WPXD-TV | WPXE-TV | WPXH-TV | WPXJ-TV | WPXK-TV | WPXL-TV | WPXM-TV | WPXN-TV | WPXP-TV | WPXQ-TV | WPXR-TV | WPXU-TV | WPXV-TV | WPXW-TV | WPXX-TV | WQPX-TV | WRBU | WRPX-TV | WSPX-TV | WTPX-TV | WUPX-TV | WVPX-TV | WWPX-TV | WXPX-TV | WYPX-TV | WZPX-TV | WZRB
1 Affiliated with The Country Network.