Logopedia
Advertisement
This article is about the Polish TV channel which was originally launched as RTL7. For the Dutch TV channel, see RTL 7.
This page only shows primary logo variants.
For other related logos and images, see:
1996–2000 2000–2002 2002–2008 2008–2014 2014–2021 2021–present
1996–2000 2000–2002 2002–2008 2008–2014 2014–2021 2021–present

TVN7 is the secondary entertainment channel of the Polish commercial TV broadcaster TVN Grupa Discovery, complementing TVN and TTV. It was launched in 1996 as RTL7 by the RTL Group, then acquired by Grupa ITI (TVN’s original parent company), before its renaming in 2002 to TVN Siedem. It was renamed again to TVN7 in 2008, though it is commonly known as Siódemka.

RTL7

1996–2000

RTL7 Poland
Designer:  Novocom
Typography:  Unknown
Launched:  December 7, 1996

RTL7 (named similarly to the the Dutch TV channel launched in 2005 with the same name) was launched on December 7, 1996 by CLT-UFA.

2000–2002

RTL7 (2000)

TVN Siedem

2002–2008

TVN Siedem

After a few problematic years, the channel was sold to Grupa ITI. It was renamed to TVN Siedem on March 1, 2002 and unveiled a new logo and graphics package, two days before TVN also introduced a new look. There was another update to the graphics in 2004.

TVN7

2008–2014

TVN7 logo 2008
Designer:  Velvet mediendesign
Typography:  ITC Avant Garde
Launched:  September 1, 2008

The channel was relaunched on September 1, 2008 as TVN7, with a new look created by the Munich-based agency Velvet mediendesign, which had also redesigned the graphics of TVN earlier that year, and previously in 2002. This redesign introduced the channel’s signature purple colour, with ITC Avant-Garde as the on-screen font.

2014–2021

TVN7
Designer:  Luxlotusliner
Typography:  Franklin Gothic Heavy (TVN text)
Gotham (on-screen)
Launched:  September 1, 2014

TVN7 introduced a new logo and graphics package on September 1, 2014, exactly six years after its previous rebrand, and a year after TVN’s September 2013 rebrand. The new artistic, cinematic look was designed by another German agency, Luxlotusliner, which was responsible for the rebranding of TVN, as well as iTVN Extra and TTV (both in February 2015). The popular Gotham font is used in the channel's on-air typography.

2021–present

TVN7 2021
Designer:  Superestudio
Typography:  Axiforma
Launched:  August 30, 2021

In line with its new youth-oriented positioning, TVN7 rebranded for the first time in almost 7 years on August 30, 2021, on the same day as the competing Polsat group of channels. It introduced a new look designed by Superestudio, an Argentine design agency (who also designed the graphics of the French channel TFX in 2018, which has a similar youth focus as TVN7).

The graphics package’s key design elements are circles in four coloured gradients, and an upward slant towards the top right corner. The on-screen typeface is Axiforma, a geometric sans-serif. For the first time ever, the TVN letters are written in uppercase.


Advertisement