1974–present[]
Acceptance mark 1 (1974-1987)
Acceptance mark 2 (1987-1992)
Acceptance mark 3 (1992-2001)
Acceptance mark 4 (2001-2006)
Print "Cards Welcome" variant
2006–2018 (primary), 2018-present (secondary)[]
Alternate shortened version
Shortened acceptance mark
2018–present[]
Print horizontal wordmark
Horizontal "Cards Welcome" variant
1994 (unused)[]
Paul Rand pitched the following logos to American Express in 1994 as part of a rebrand. The latter ultimately rejected it.
Centurion Mark[]
This portrait of what looks to be a Roman Soldier is used on cards issued by American Express.
1951–1956[]
1956–present[]
1956–2018[]
2018–present[]
The portait was modernized in 2018.
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Typography:
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Bureau Grotesque
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