Discovery Channel

For the International versions, see Discovery Channel (International)

Discovery Channel (formerly The Discovery Channel) is an American satellite and cable TV channel that provides documentary programming focused primarily on popular science, technology, and history. A popular annual feature is Shark Week.

The Discovery Channel

1985–1987

File:The Discovery Channel 1985c.png

1987–1995

File:Discovery Channel.svg

The 1987 logo featured the familiar wordmark that would last until the 2008 rebrand.

Discovery Channel

1995–2000

On September 19, 1995, a new logo was introduced. "The" was removed from the channel's name and the semicircle was swapped for a globe. It also added the underline to the bottom of the logo. They also launched a new tagline, "Explore Your World".

2000–2008

File:Discovery Channel logo 2000.svg

This altered logo has the word "Channel" moved into the underline. The globe icon was also changed, so that it focused on the Pacific Ocean instead of any continents (the Americas can be seen on its right and Australia on its left).

2008–2009

A new logo was launched on April 15, 2008. It was designed by Viewpoint Creative, who were also behing the new graphics for the channel. The channel also got a new tagline, "The World is Just Awesome", with a marketing campaign by 72nd and Sunny. The globe shrunk and it was modified, the font face was changed, and the underline was removed.

2009–2013

Discovery was rebranded again in February 2009 by Royale. They also altered the logo slightly by modifying the globe again, making the word "CHANNEL" bigger, and completely detaching the globe from the D.

2013–2016

In mid-2013, Discovery began de-emphasizing the 2009 logo in favor of using the D and globe symbol by itself on-air, with "Discovery" written underneath in print and social media. The network adopted the new tagline "Grab Life By The Globe".

2016–present

As part of a graphical refresh in July 2016, the D symbol and "Discovery" text is now encased inside a circle.

External links

Main

Other

V • T • E

Warner Bros. Discovery

Predecessors

Other assets:
Fandango Media (assets)¹¹ | The Wolper Organization | Turner Entertainment Co. | Warner Bros. Theatre Ventures | WaterTower Music

Specialty streaming:
Discovery VR | Motor Trend On Demand | Food Network Kitchen

CNN Worldwide
U.S. domestic networks
CNN

Former channels
CNN-D (Germany) | CNN Philippines (English) | CNN+ (TV channel)³² (Spanish) | CNN Airport

V • T • E

HBO

Part of Warner Bros. Discovery

Other assets
HBO Go | HBO Max (Belgium & the Netherlands)

Upcoming programming
The White House Plumbers

¹15% with Robert Johnson, BET executives and shareholders, Taft Television & Radio Company and Liberty Media/Tele-Communications Inc., sold its stake in 1996
²50% with Viacom (1990-2003)
³Joint venture with CBS and Columbia Pictures. In December 1986, TriStar was sold to Columbia Pictures
⁴Joint venture with Mei Ah Entertainment

Production studios:
HBO Films | HBO Documentary Films | HBO Entertainment | HBO Enterprises | HBO Kids

V • T • E

Warner Bros. Discovery Latin America

Part of Warner Bros. Discovery

V • T • E

Ole Distribution

Joint-venture between Warner Bros. Discovery and Ole Communications

A+E Networks Latin America
A&E | History Channel | History 2 | Lifetime

Sony Pictures Television Networks Latin America
Sony Channel | AXN | Sony Movies

Others:
IVC Network

¹ Most channels distributed in Spanish-speaking Latin America by Ole Distribution. Brazil distribution and marketing are handled by Globo; except for Universal+, E! and DreamWorks, whose Brazilian versions are also operated by NBCUIN & DTC LATAM and distributed by Ole Distribution
² Except in Mexico, where distribution are handled by Televisa Networks