Wikia

Logopedia

Discovery Channel

Talk0
38,003pages on
this wiki
For the International versions, see Discovery Channel (International)

Discovery Channel (formerly The Discovery Channel) is an American satellite and cable TV channel that provides documentary programming focused primarily on popular science, technology, and history. A popular annual feature is Shark Week.

The Discovery Channel

1985–1987

The Discovery Channel 1985c

1987–1995

Discovery Channel

The 1987 logo featured the familiar wordmark that would last until the 2008 rebrand.

Discovery Channel

1995–2000

Discovery Channel 1995

On September 19, 1995, a new logo was introduced. "The" was removed from the channel's name and the semicircle was swapped for a globe. They also launched a new tagline, "Explore Your World".[1][2]

2000–2008

Discovery Channel logo 2000

This altered logo has the word "Channel" moved into the strap. The globe icon was also changed, so that it focused on the Pacific Ocean instead of any continents (the Americas can be seen on its right and Australia on its left).

2008–2009

Discovery Channel 2008

A new logo was launched on April 15, 2008. It was designed by Viewpoint Creative, who were also behing the new graphics for the channel. The channel also got a new tagline, "The World is Just Awesome", with a marketing campaign by 72nd and Sunny. The globe shrunk and it was modified, the font face was changed, and the strap was removed.

2009–present

Discovery Channel 2009

Discovery was rebranded again in February 2009 by Royale. They also altered the logo slightly by modifying the globe again, making the word "CHANNEL" bigger, and completely detaching the globe from the D.

Being used as a secondary logo as of 2013, the new 2013 logo is increasingly replacing this logo.

2013-present

Discovery Channel logo

In mid-2013, Discovery began de-emphasizing the 2009 logo in favor of using the D and globe symbol by itself on-air, with "Discovery" written underneath in print and social media. The network adopted the new tagline "Grab Life By The Globe".


Discovery Communications
United States domestic networks
Discovery Channel | Animal Planet (HD) | TLC (HD) | Discovery Family (60%)1 | Science (HD) | Investigation Discovery | American Heroes Channel | Destination America | Discovery Fit & Health | Velocity | Discovery en Español | Discovery Familia | Oprah Winfrey Network (50%)2 | 3net (Joint venture with Sony and IMAX Corporation)

International brands
Discovery Channel | Animal Planet | Discovery Science | Discovery Civilization (Latin America) | TLC (UK and Ireland) | Discovery World | Discovery History | Discovery Turbo | Discovery Real Time (France and Italy) | Real Time | Discovery Home & Health | Discovery Family | Discovery Historia | DMAX (UK and Ireland) | Discovery Kids (Latin America) | Discovery Kids HD | Discovery HD | Discovery HD Showcase | Investigation Discovery (Latin America) | Discovery Shed | Quest | Animal Planet HD | K2 | Frisbee | GXT | Eurosport (51%)3 | TV Breizh (20%)3


SBS Discovery Media
Denmark: Kanal 4 | Kanal 5 | 6'eren | 7'eren
Finland: TV Viisi | Kutonen
Norway: TVNorge | FEM | MAX | VOX
Sweden: Kanal 5 | Kanal 9 | Kanal 11


Other Assets:
Revision3 | Discovery News | SCI2

1Joint venture with Hasbro.
2Joint venture with Harpo Studios.
3Co-owned with TF1 Group.

Discovery Networks
ViewTalkEdit

Around Wikia's network

Random Wiki