DirecTV logo 1990 DirecTV logo
1996-2004 2004-2006


DirecTV logo 1990

The satellite pay-TV system DirecTV, the market leader in the United States, opened in Brazil through a joint venture between DirecTV (Hughes Electronics), Grupo Abril (which already had other pay-TV company, TVA), the Mexican group MVS and the Venezuelan Cisneros.


DirecTV logo

In 2006, DirecTV Brasil merged with its largest competitor, Sky Brasil. After the merger of the two companies, the company was renamed "Sky+DirecTV" thus clearing operations as DirecTV in the country. The Sky removed the DirecTV name in 2007, changing its name to "Sky Brasil".