The satellite pay-TV system DirecTV, the market leader in the United States, opened in Brazil through a joint venture between DirecTV (Hughes Electronics), Grupo Abril (which already had other pay-TV company, TVA), the Mexican group MVS and the Venezuelan Cisneros.
In 2006, DirecTV Brasil merged with its largest competitor, Sky Brasil. After the merger of the two companies, the company was renamed "Sky+DirecTV" thus clearing operations as DirecTV in the country. The Sky removed the DirecTV name in 2007, changing its name to "Sky Brasil".
| Parent Company: AT&T