Hughes Electronics DirecTVOldLogo DirecTV 1993 DirecTV logo
1985–1990 1990–1993 1993–2004 2004–2011
DirecTV 2010 DirecTV 2011 logo Logo-directv DirecTV 2016
2008–2011 2011–2015 2015–2016 2016–present

Hughes Electronics


Hughes Electronics

DirecTV was originally founded in 1985 as Hughes Electronics.




In 1990, Hughes Electronics was renamed as DirecTV. This would be the only DirecTV logo not to use the 1993 "D" design until 2015.


DirecTV 1993

In 1993, DirecTV introduced its now-iconic "D" logo for the first time. This design would continue to be used in several modified forms until 2015. It was used at the company's headquarters in El Segundo, California until July 2013.


DirecTV logo

In 2004, the edges of the "D" symbol became rounded, and both sides of it were colored different shades of blue; the wordmark's font was also changed. This logo is still used on some remote models.


DirecTV 2010

In 2008, the logo was given a three-dimensional effect. However, it did not completely replace the previous two-dimensional logo until 2010.

2011–2015 (primary) 2015-present (secondary)

DirecTV 2011 logo

In 2011, the logo adopted a more three-dimensional look, and the wordmark's typeface was changed again to be less spaced out. Also, the width of the inside of the "D" symbol was reduced.



After AT&T completed its acquisition of DirecTV in 2015, the "D" symbol was removed, leaving only the wordmark from the previous logo.


DirecTV 2016

On December 3, 2015, the logo was updated by placing the newly-updated and inverted AT&T globe next to the DirecTV wordmark, this time in black. The logo officially debuted on January 1, 2016, only a few months after AT&T originally purchased DirecTV.

See also

External links

See also