1997–2002 (USA), 1997–2015 (UK), 1997–present (International)
2002–2007 (USA), 2004–present (Asia)
2007–present (USA), 2011–present (Asia)
New branding was introduced in 2015, under the "one brand" stategy.
| Coca-Cola (Coke: Europe | cans) | Caffeine Free Coca-Cola | Coca-Cola Cherry | Coca-Cola Life | Coca-Cola Vanilla | Coca-Cola Zero Koffeinfrei (Germany) | Coca-Cola Zero (Decaffeinated) | Diet Coke (Cherry, Decaffeinated) (Coca-Cola Light)
Ades (Indonesia) | Ambasa (Japan, South Korea) | Ameyal (Mexico) | Apollinaris | Aquarius | Barq's (Cream Soda) | Beat | Burn | Chinotto | Ciel | Dasani (Drops) | Fanta (cans) | Fresca | Frestea | Fruitopia | FUZE | GEORGIA | Guaraná Kuat (Brazil) | Heaven and Earth | Hi-C | Inca Kola | Lift | Lilt | Mello Yello | Minute Maid | Nestea | OK Soda | Pibb Xtra | Powerade | Qoo | Royal Tru Orange | Schweppes | Seagram's | Sprite | Sprite Zero | Surge | Tab | Tum-E Yummies | Vitamin Water