1924-1928
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- In 1924-1928, it was called Huff Daland Dusters.
1928–1929
- In 1928-1929, it was called Delta Air Corporation.
- This logo also had a jinn-eqsue flying cloud wearing a helmet.
1929–1930
- In 1929-1930, it was called Delta Air Sources.
1934
1934–1951
1945–1962
This logo was used, in variations, until 1962. The wing on the left is left over from their first logo, and represents the Roman of travel and commerce, Mercury.
1953–1955
In 1953, Delta merged with Chicago & Southern Air Lines which changed Delta's name to Delta C&S. Delta was called like that for the next two years.
1955–1959
1959
- In 1959, it was called Delta Royal Jet Services.
1959–mid 1960s
Using the triangle "widget" (representing the greek letter Δ "Delta")from their first jet service (Delta Royal Jet Service) logo turned sideways, Delta used this logo to symbolize the speed of jets.
1962–1966
1966–1976
1963–1993
1976
U.S. Bicentennial logo
April 1, 1985–1987
1987–1995
1993–1995
1995–2000
2000–2004
In early 2000, Delta were persuaded by Landor Associates to make a number of changes to their identity. This included dropping the words "Air" and "Lines" from their logo and softening the arch in the triangle.
2004–2007
In July 2004, Delta decided to revert back to the sharper widget symbol, partly because of employee suggestions. There were however no other changes to the livery.[1]
2007–present
On April 30, 2007, Delta Air Lines presented a completely new look, the same day the airline emerged from bankruptcy.[2] The triangle is now all red, with one side in a slightly darker shade to give the symbol some depth. Lippincott Mercer created the new identity.
See also
Current Members: Aeroflot | Aerolíneas Argentinas | Aeroméxico | Air Europa | Air France | Alitalia | China Airlines | China Eastern Airlines | China Southern Airlines | Czech Airlines | Delta Air Lines | Garuda Indonesia | Kenya Airways | KLM | Korean Air | Middle East Airlines | Saudia | TAROM | Vietnam Airlines | Xiamen Airlines Affiliate Members: Former Members:
1Left the aliance before it's merger with United Airlines, a Star Alliance member. |