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Channel 4

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Channel Four 1990's logo Channel 4 1991 unused logo Channel 4 1996 Channel 4 1999 Channel 4 Channel 4 2015
1982–1996 1991 (unused) 1996–1999 1999–2004 2004–2015 2015–present

1982–1996

Channel Four Television

This colourful logo was used by Channel 4 from its launch on November 2, 1982.

On screen, the symbol would appear as computer animated blocks hurled onto the screen. It was designed by Lambie-Nairn and was accompanied by a tune, entitled "Fourscore", composed by David Dundas, which was so famous it would later be made into a (nowadays very rare) vinyl single credited to "The Airwave Orchestra". At the time, there was no computer that was able to animate the logo in the UK, so the animation was done in Los Angeles.

1991 (unused)

Channel 4 1991 unused logo

In 1991, a new Channel 4 logo was designed by award-winning designer/director Matt Forrest of Snapper Films but the design was never used.

1996–present

1996-1999

Channel 4 1996
Channel 4 1996 1 Channel 4 1996 2 Channel 4 1996 3

In October 1996, Channel 4 launched a new identity which was created in-house by the television channel. The new identity was called "Connections" and was based on four circles, one of which included the Channel 4 figure.

1999–2004

Channel 4 1999
Easter 1999 saw channel 4 introduce a new logo featured in a square usually shown on the right hand side of TV screens until 30 December 2004.

2004–2015

Channel 4

Channel 4 introduced a new identity on New Year's Eve 2004. The new identity was conceived in-house by 4Creative and allows the blocks in the logo to break apart.[1] In most graphics, the logo appears as above, white on white, with darker "shadowed" areas on the sides.

The new idents feature the logo made up of various objects. Usually, the camera will pan through a scene with the logo only appearing in a split second from a certain angle.

An updated graphics package was launched with new idents on October 22, 2010.

2015–present

Channel 4 2015

In September 2015, Channel 4 updated their logo to a variant of the 1982, 1996 and 1999 logos. No logo appears on new idents, bumpers, and on promos and end-boards as the nine blocks that make up the logo appear separately on new idents, bumpers, and on promos and end-boards instead. Two fonts were also created for the channel; Horseferry and Chadwick.

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