Bravo 1980 Bravo logo 1999 Bravo 2002 Bravo TV Bravo 2017
1980–1994 1994–2002 2002–2005 2005–2017 2017–present


Bravo 1980

Bravo first launched as a commercial-free 24-hour premium channel devoted to films and arts programming on December 1, 1980, owned by Rainbow Media (at the time, a division of Cablevision, until it was spun off into AMC Networks in 2011).


Bravo logo 1999

In 1994, Bravo introduced a new Compacta typeface logo, and a new slogan "The Film And Arts Network". Around this time, Bravo (by that point, now a basic cable channel) began adding PBS-style underwriter sponsorships, before becoming an advertiser-supported channel in 1998.


Bravo 2002

In 2002, following the acquisition by NBCUniversal, the background behind the Bravo logo was removed.


Bravo TV

In January 2005, Bravo was re-branded with a new logo and a slightly rearranged Compacta font, and the tagline "Watch What Happens", reflecting its shift towards pop-culture and reality programming and to compete with Travel Channel, TruTV, E!, and Food Network.


Bravo 2017

On February 6, 2017, Bravo refreshed their logo with a more contemporary speech bubble and font, with the case in the letter "B" changed from uppercase to lowercase. The change coincided a day later with the premiere of the new drama series Imposters. The new logo was accompanied by a new on-air presentation and audio logo, also the " Bravo" marketing tag will also be phased out from general use.

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