All Together Better
This is the earliest known slogan. It was used in the 1980s to advertise ASDA supermarkets low prices. One advert had a tune, one lyric included the famous 'That's ASDA Price' slogan.
You'd Be Off Your Trolley To Go Anywhere Else.
One trip and you're laughing.
It 'Asda Be Asda
Pocket the Difference
The slogan made a return during 2005. It appeared on screen using the branding style of the period in conjunction with the ASDA Price logo.
Permanently Low Prices - Forever
Always Low Prices
This slogan was introduced along with the then new ASDA Price logo. It was fairly widespread and can still be seen in various places in and around supermarkets today. It is no longer used on new adverts or branding elements.
More for you for less
Why pay more?
Saving You Money Everyday
You're better off at ASDA
Save money. Live better.
Announced in early 2015, the new slogan brings Asda in line with its parent company Walmart which also uses this slogan. A new logo was also announced.