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Alaska Airlines

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1966-1972

Alaska-airlines-logo 1966-1972

1972–1990

Alaska-airlines-logo 1972-1990

1990–2014

Alaska Airlines

2014–2016

Alaska Airlines

2016–present

Asafinal
Alaska airlines 2016 logo

The revitalised brand was accompanied by a new aircraft livery which includes a cleaner version of the iconic Eskimo which appears on the tail.