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Contents

Abc tv -1956 ABC 1965 ABC 1975 ABCTV2001
1956–1965 1965–1975, 1996-2001 1975–1996 2001 (planned)
 
ABCTV2005 ABC1 logo ABC1 logo 2011 ABC-TV 2014 blue logo
2002–2008 2008–2011 2011–2014 2014–present

ABC TV

1956–1965

Abc tv -1956

On the night ABN Channel 2 began transmission in Sydney, this was the first logo seen on-screen.

ABC (first era)

1965-1975, 1996-2001

ABC 1965

In 1965, ABC graphics designer, Bill Kennard, who had been experimenting with telerecording of the cathode ray oscilloscope displays, submitted a design which was part of the waveform from an oscilloscope. The letters A-B-C were added to the design and it was adopted as the ABC's official logo. Kennard was presented with £25 for his design.

Starting in 1996 and 1999, for television idents and signposts, this logo was modified into a variant of the logo.

1975–1996

ABC 1975


In 1975, the logo was modified with a thicker line to feature color in the logo. This logo was used again in 2014.

2001 (planned)

ABCTV2001

With the introduction of digital TV in 2001, ABC TV modified its logo once again, this time giving the logo a 3D metal design, and losing the "over and under" design from the previous logo.

2002–2008

ABCTV2005

With the celebration of ABC in July 2002, ABC TV again modified the logo by reverting to the "over and under" design, but keeping the 3D silver color. The channel's idents featured elements - fire, leaf and ice, and the slogan was updated to Everyone's ABC. The idents also featured the silver ring that morphs into the ABC logo.

ABC1

2008–2011

ABC1 (logo)

In February 2008, ABC TV was renamed to ABC1 to keep in line with the other digital channel ABC2.

2011–2014

ABC1 logo 2011

In February 2011, ABC1 modified the 2008 logo, as well as a new slogan, Think Entertainment.

The aim of the rebrand was to communicate that ABC1 isn't only a source of news and current affairs, but also a channel for entertainment.

ABC (second era)

2014–present

Abcblue2014
ABC1 renamed itself to ABC on 20 July 2014, to re-use the 1975 Lissajous curve logo. The change was accompanied with a new slogan: #ourABC. The logo came in a range of colours and also features gradients at the logo's overlap points, simulating a drop shadow.

Other

For other related logos and images see: ABC (Australian TV channel)/Other